Creative Apps and Tools
Creative Ad Automation Tools
Celtra – Creative automation and collaboration. Create 1000s of ad variations at scale. Use their own editing program like Photoshop.
Marpipe – Platform for Performance Marketing. For designers and marketers testing at scale. Work on their own canvas to make ad variants to them upload to channels. “Marpipe takes a structured approach to creative testing by leaning into full multivariate testing. Our ad design tool lets you create a structured experiment that isolates each individual piece of the ad in the performance analytics. Right now we have AI analyzing your uploaded assets to apply tags + we plan on leveraging AI in a multitude of different ways as the product develops further.”
Ad-lib.io – Build and launch reusable concepts for display, social and video. Understand which creative assets work best. Which creative works? We take the subjectivity out of that equation with algorithms that score your creative in all channels for memorability, best practice and more. Then our AI engine helps you optimize your campaigns accordingly. Now owned by Smartly.io
Bynder.com – The demand for content is exponential, but the process for creating it is linear. Our Solution: Software that helps marketers create on-brand content quickly and at scale. For eons, the upstream creative process has stayed linear, manual, bespoke. Automation has come to almost every other function in marketing, but not creative. The time is now for marketers to level up their creative execution strategies to heed the call for creative content. Adaptations to marketing content take too long. Our solution: Free up creative resources for the next big idea, not manual production efforts.
Smartly.io – This is an agency and SaaS product. Powering Beautifully Effective Ads. Smartly.io automates every step of social advertising to unlock greater performance and creativity. Through personalization and beautiful scalable creatives across social channels, you can meet your most ambitious goals. Smartly.io combines media buying and creative automation to make it easy for you to automate your manual work and maximize your ROAS.
Vidmob – Outsource creative production and gather insights. Connect with a global network of creative experts any time, and ready to support any project on any platform.
Pencil.com – Predict ad results based on past data metrics.
Shuttlerock – Turns image assets into animated assets. The studio creates Tiktoks for you.
PadSquad.com – Custom ad and rich media ad tech.
Video Editing
Motion Array – Marketplace for video and motion graphic templates.
Lumen5 – Quick and easy video maker for paid media platforms.
CapCut – From the makers of TikTok, a quick and easy way to edit TikTok-ready videos only on your mobile device.
Animoto – A cloud-based video creation service with templates and stock videos.
Mojo.video – Create animated social media content, with hundreds of templates.
Magisto –
Boosted –
invideo.com
OVER
QUIK
STORYBOOST
Artgrid.io – Stock footage
Ad Inspiration
Wpromote’s Ad Creative Bank – Collection of inspiring static and motion ads.
Facebook’s Creative Guidance Navigator
https://karolakarlson.com/ad-examples/
https://www.theadcreativebank.com/creative-type
Ad Campaign Management
Madgicx – One of the industry leaders
Marpipe – Creative Testing platform
Opteo – Managing Google Ads
Oribi – Insights, Funnel Analysis. All-in-one Marketing Analytics tool.
Factors.ai – Alternative to Oribi
Hubspot
Landing Pages
Instapage
Unbounce
Design
Canva
Adobe Creative Suite
Others:
Active Campaign
Braze
Heap
Keap
Extole